McLaren Racing and Official Partner Castore, the premium British sportswear brand, today announced the launch of the 2022 team replica apparel range, featuring replica versions of the all-new official McLaren Formula 1 team apparel.
The range will be added to throughout the 2022 season, with the release of various performance, fanwear and limited-edition collections designed and produced by Castore.
Accompanied by a launch film featuring McLaren Formula 1 drivers Lando Norris and Daniel Ricciardo, the range marks the beginning of What It Takes, a 2022 Formula 1 season-long campaign showcasing the synergies between two brands who pride themselves on challenging convention in the pursuit of improvement.
The range features hero products including driver fanwear t-shirts with the team logo and respective LN4 and DR3 tags, and a fanwear hoody with brushed interior for warmth. The McLaren Racing x Castore replica range will mirror the kit worn by Lando and Daniel throughout the 2022 Formula 1 season.
The McLaren Racing x Castore range will be available to purchase from Wednesday 9 February on a new end-to-end ecommerce platform provided by Castore at MclarenStore.com.
Lindsey Eckhouse, Director of Licensing, ecommerce & esports, McLaren Racing, said:
“We’re delighted to be working with Castore to launch our new fanwear and replica team kit for the 2022 F1 season. Castore have truly embraced McLaren’s appreciation of bold and brave design, creating a range that we believe our fans are going to love.
“The What It Takes campaign marks a perfect union of McLaren’s Fearlessly Forward team ethos with Castore’s Better Never Stops, and we’re excited to move into a new era together pushing the boundaries and striving for innovation.”
Tom Beahon, Co-founder, Castore said:
“With an ethos of ‘Better Never Stops’, Castore was created to push the boundaries of technical sportswear and do what it takes to push athletes and teams forward. This ambition is clearly echoed by our partner McLaren Racing. F1 is the perfect place for Castore to showcase our beliefs and we are thrilled to be taking these bold next steps in automotive alongside a brand and partner that shares our demand for excellence and unwavering commitment to innovation.”
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