Cookie Policy

What are cookies?

Cookies are used by most websites in order to improve users’ experience by enabling a website to ‘remember’ you, either for the duration of your visit (using a ‘session cookie’) or for repeat visits (using a ‘persistent cookie’).

Cookies do lots of different jobs, like letting you navigate between pages efficiently, storing your preferences, and generally enable us to improve the performance of our website. Cookies make the interaction between you and the website faster and easier. 

Cookies may be set by the website you are visiting (‘first party cookies’) or they may be set by other websites who run content on the page you are viewing (‘third party cookies’). 

You can find out more about the way cookies work on www.cookiecentral.com.

What’s in a cookie?

A cookie is a simple text file that is stored on your computer or mobile device by a website’s server and only that server will be able to retrieve or read the contents of that cookie. Each cookie is unique to your web browser. It will contain some anonymous information such as a unique identifier and the site name and some digits and numbers.

Use of cookies on our website and app

We use cookies on our website and app to collect information about how visitors use the site and to enhance aspects of the performance of our website and app. This is important to us as we want to deliver and improve our visitors’ user experience across the website and app.

Cookies are not harmful to your computer. We do not use cookies to store any personal or sensitive information about you, nor do we pass any of your personal details to third parties. However, for your peace of mind, we have detailed all the cookies we use on www.mclaren.com websites and the McLaren app below so that you can see exactly what we use them for.

We use the following cookies:

• Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.

• Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.

• Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

• Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose

How do third parties show adverts?

At times, third parties may show our adverts outside of our website. If you visit the site, having browsed content and then leave, third parties may ‘remember’ this visit and display a relevant advert within another website you visit. This process is commonly referred to as remarketing or retargeting.The three services this website uses for remarketing/ are Google, Facebook and Bing.

How do third parties use cookies to serve adverts?

Third parties ‘remember’ you and can display adverts through cookies. Cookies may be sent to your browser when you visit a page on the site, which will then be used to show adverts based on the content you browsed.

The use of first and third party cookies

Our website, app and third-party vendors use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to inform, optimize, and serve ads based on someone's past visits to your website.

Our website, app and third-party vendors use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) together to report how your ad impressions, other uses of ad services, and interactions with these ad impressions and ad services are related to visits to your site.

For a full list of cookies please see the table below:

Cookie List

A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts. More specifically, we use cookies and other tracking technologies for the following purposes:

Strictly Necessary Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.

  Cookie Subgroup Cookies Cookies used
investors.mclaren.com __CookieConsent First Party
configurator.mclaren.com JSESSIONID First Party
latest.mclaren.com SECSESSID First Party
chengdu.mclaren.com cf_use_ob First Party
cars.mclaren.com cf_ob_info , OptanonAlertBoxClosed First Party
malmoservice.mclaren.com AWSELBCORS First Party
retailers.mclaren.com OptanonConsent First Party
careers.mclaren.com _dc_gtm_UA-xxxxxxxx First Party
auckland.mclaren.com persistentParameters First Party
accessories.mclaren.com X-Mapping-xxxxxxxx First Party
f1-feed.mclaren.com AWSALB , AWSALBCORS First Party
retailerportal.mclaren.com ai_user , ARRAffinitySameSite , ARRAffinity , ASP.NET_SessionId , __RequestVerificationToken First Party
sanfrancisco.mclaren.com AWSELB First Party
www.bookf1.com JSESSIONID Third Party
otp.tools.investis.com AWSALBTG, ASP.NET_SessionId, AWSALB, AWSALBTGCORS, AWSALBCORS Third Party
chio.space PHPSESSID Third Party
viz.tools.investis.com AWSALB, AWSALBCORS Third Party
m5.apply.indeed.com INDEED_CSRF_TOKEN Third Party
apply.indeed.com INDEED_CSRF_TOKEN Third Party
az416426.vo.msecnd.net ai_authUser Third Party

Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

  Cookie Subgroup Cookies Cookies used
goldcoast.mclaren.com _AA11792294461625489035 , _AA4124163421628620781 First Party
preowned.mclaren.com _pk_ses* First Party
retailers.mclaren.com _tmc First Party
investors.mclaren.com _gat_UA-135312198-1 First Party
retailerportal.mclaren.com timeZoneCode , ai_session , Dynamics365PortalAnalytics First Party
www.preowned.mclaren.com _pk_id* First Party
configurator.mclaren.com ARRAffinitySameSite First Party
cars.mclaren.com _gat_UA-1681959-4 First Party
bahrain.mclaren.com _gat_UA-nnnnnnn-nn First Party
sydney.mclaren.com _AA14858990971628623064 , _AA620713851625487581 , _AA2118615661628621183 First Party
santiago.mclaren.com _hjSessionRejected First Party
mclaren.com _ga_GEHF5X35LR , AMCV_240D562C5C77E9C70A495EB6%40AdobeOrg , _hjSessionUser_1366332 , _uetvid , _ga_KML837VX12 , _hjAbsoluteSessionInProgress , _ga_M4HSBQEHLG , _schn , _hjFirstSeen , _gat , s_cc , _ga_4XBHWWP5FV , AMCV_mclarenautomotivelimited%40AdobeOrg , _hjTLDTest , _gclxxxx , _ga_4JT63NQEKE , _gat_UA-114186628-1 , _hjSession_1366332 , _ga_4SEKMCB2ND , _ga_6B7H305292 , test , s_sq , _hjid , _ga_PW6BQTZ61J , _ga_RL9C7RBZ90 , _mkto_trk , _ga_CZC5Q16YBP , s_ecid , s_gpv_ppn First Party
warszawa.mclaren.com _hjIncludedInSessionSample First Party
bangkok.mclaren.com _ga First Party
abudhabi.mclaren.com _hjIncludedInPageviewSample First Party
careers.mclaren.com _gid First Party
www.mclaren.com ONSITE_SESSION_TAB_199876613420 First Party
melbourne.mclaren.com _AA3438287181622122139 , _AA2486347531625487366 , _AA6934199581622120623 First Party
resources.digital-cloud.medallia.eu ONSITE_SESSION_TAB_202255633350 Third Party
analytics.sg.mdxprod.io _pk_id*, _pk_ses* Third Party
script.hotjar.com _hjIncludedInPageviewSample, _hjIncludedInSessionSample, _hjSessionRejected Third Party
snapchat.com sc_at Third Party
analytics.us.mdxprod.io _pk_id*, _pk_ses* Third Party
analytics.eu-central-1.eu.mdxprod.io _pk_id* Third Party

Functional Cookies

These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

  Cookie Subgroup Cookies Cookies used
mclaren.com selected-retailer-name , selected-retailer-url First Party
www.mclaren.com kampyle_userid , kampyleSessionPageCounter , kampyleUserSession , mat_csrf , kampyleUserSessionsCount First Party
careers.mclaren.com __atuvc , __atuvs First Party
configurator.mclaren.com configCountry , CONFIGAIRID , configLanguage First Party
es.mclaren.com f1footprints First Party
go.mclaren.com ELOQUA , __stripe_mid , __stripe_sid First Party
retailerportal.mclaren.com isDSTSupport , timezoneoffset , isDSTObserved , DeferredLocalLoginCookie , ContextLanguageCode First Party
static-cdn.mclaren.com geoip_country First Party
hamburg.mclaren.com AWSELBCORS First Party
spotify.com sp_landing, sp_t Third Party
mgid.com muidn, __cf_bm Third Party
vimeo.com vuid, player Third Party
fonts.net __cf_bm Third Party
avd.innity.com geo Third Party
d.la1-c1-fra.salesforceliveagent.com X-Salesforce-CHAT Third Party
content.powerapps.com timezoneoffset, ContextLanguageCode, isDSTObserved, isDSTSupport Third Party
az416426.vo.msecnd.net ai_session, ai_user Third Party

Targeting Cookies

These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

  Cookie Subgroup Cookies Cookies used
f1-feed.mclaren.com io First Party
racingcareers.mclaren.com _recruitee_careers First Party
mclaren.com _ts_yjad , _gat_gtag_xxxxxxxxxxxxxxxxxxxxxxxxxxx , _uetsid , AMCVS_mclarenautomotivelimited%40AdobeOrg , iUUID , AMCVS_240D562C5C77E9C70A495EB6%40AdobeOrg , innity.dmp.659.sess.id , innity.dmp.659.sess , _gat_xxxxxxxxxxxxxxxxxxxxxxxxxx , innity.dmp.tld , _fbp , innity.dmp.cks.innity , _scid , at_check , mbox , innity.dmp.cks.appxs First Party
www.bookf1.com affiliate_referral Third Party
youtube.com DEVICE_INFO, YSC, VISITOR_INFO1_LIVE, CONSENT Third Party
3lift.com tluid Third Party
assets.adobedtm.com at_check Third Party
cm.mgid.com mg_sync Third Party
www.google.com _GRECAPTCHA Third Party
dpm.demdex.net dpm Third Party
360yield.com umeh, tuuid, um, tuuid_lu Third Party
ads.linkedin.com lang Third Party
pubmatic.com PugT, KRTBCOOKIE_xxxx Third Party
youtube-nocookie.com CONSENT Third Party
everesttech.net everest_session_v2, everest_g_v2 Third Party
innity.com iUUID Third Party
google.com NID, _GRECAPTCHA Third Party
openx.net i Third Party
indeed.com LC, CTK Third Party
c.bing.com SRM_B Third Party
s7.addthis.com __atuvs, __atuvc, __atrfs Third Party
bidswitch.net tuuid_lu, c, tuuid Third Party
linkedin.com lidc, li_gc, lang, AnalyticsSyncHistory, UserMatchHistory, bcookie, li_sugr Third Party
addthis.com xtc, uvc Third Party
yahoo.co.jp XA, B, XB, A Third Party
doubleclick.net IDE, test_cookie Third Party
bing.com MUID Third Party
demdex.net demdex Third Party
apply.indeed.com CTK Third Party
force.com BrowserId_sec, BrowserId Third Party
eloqua.com ELOQUA, ELQSTATUS Third Party
adnxs.com anj, uuid2 Third Party
www.facebook.com   Third Party
analytics.eu-central-1.eu.mdxprod.io _pk_ses* Third Party
w55c.net wfivefivec Third Party
www.linkedin.com bscookie Third Party

Social Media Cookies

These cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies you may not be able to use or see these sharing tools.

  Cookie Subgroup Cookies Cookies used
sc-static.net X-AB Third Party

What to do if you don’t want cookies to be set

Some people find the idea of a website storing information on their computer or mobile device a bit intrusive, particularly when this information is stored and used by a third party without them knowing.

If you prefer, it is possible to block some or all cookies or even to delete cookies that have already been set; although if you do this you may lose some of the website functionality and may not be served relevant adverts. If you don’t want to receive cookies, you can modify your browser so that it notifies you when cookies are sent to it or you can refuse cookies altogether. You can also delete cookies that have already been set. 

If you wish to restrict or block web browser cookies which are set on your device then you can do this through your browser settings. Click on the Help function within your browser to find out more. 

You can opt out of Google’s use of Cookies by amending your Google Ad settings: https://www.google.com/settings/ads.

Please note, by turning off your personalisation across the web and on Google Search, you may still see adverts.

You can opt out of a third party’s use of cookies by visiting the Network Advertising Initiative opt out page.

If you would not like us to know your site activity you can install the Google Analytics opt-out browser add-on. Internet Explorer will sometimes load the Google Analytics opt-out add-on after sending data to Google Analytics. If you are using Internet Explorer, the add-on will set cookies on your computer which will ensure that any data collected is removed immediately from the collection server. Please make sure that third-party cookies aren’t disabled for your Internet Explorer browser. If you delete your cookies, the add-on will reset these cookies, within a short time, to ensure that your Google Analytics browser add-on remains fully functional.

To block cookies on a mobile app, please refer to the iOS or Android websites for further information.