background image

Nick Martin

Executive Director, New Business

As Executive Director, New Business, Nick and his team are responsible for securing new partnership revenue for McLaren Racing globally through the development of innovative brand sponsorships as well as licensing and merchandise collaborations.

Nick joined McLaren from Catalyst Sports and Media in New York, where he was a certified National Basketball Players Association agent and Vice President. At Catalyst, Nick was focused on athlete representation and sponsorship as well as esports investment, advisory and brand consulting.

A graduate of Syracuse University with a Bachelor of Science degree in Sport Management and Marketing, Nick began his career as Director of Basketball and Recruiting at a boutique sports agency in Los Angeles that was later acquired by Relativity Sports. There he was Director of Business Development, overseeing the commercial and marketing activities of the agency’s clients in the NBA, NFL and MLB before joining Catalyst.