At its core, racing is a business. And like every other business, McLaren Racing has seen the work it does–and the way it does it–change dramatically over its nearly 60-year history. Better engineering. More data. More fans. And different ways of working together to create a more connected car and more exciting racing.
McLaren understands that new work needs to be managed in equally new ways, so they turned to Smartsheet for help.
Smartsheet is the platform for dynamic work that helps organizations across all types of industries manage their projects, processes, and digital assets in a modern way. Commercial and government customers all over the world are using Smartsheet to align teams across their entire organizations on one centralized cloud-based platform.
The McLaren F1 Team is using Brandfolder by Smartsheet to manage its fan experience and race operations—encompassing events and logistics for all 23 races in 2022. They’re also using Smartsheet to handle their vehicle program management and parts manufacturing, as well as searching for ways they can use the platform to make a greater impact across their entire operation.
Because when winning and losing are separated by hundredths of a second, you look for the most efficient way to do everything.
To learn more, visit www.smartsheet.com.