Why should we leave it to the summer to host all the best sporting contests?
If the Olympics and the World Cup have become synonymous with sunny celebrations in the outdoors, we at McLaren wanted to create a sporting event that could be enjoyed indoors, on your computer, probably while nursing a warm cup of tea and recovering from a heavy winter cold.
In that spirit, we present #McLarenBattles – a Christmas contest that pitches 16 of McLaren’s finest machines, against each other – World Cup-style – to establish who’ll emerge as the best McLaren of all time.
And we don’t have to rely on faltering goal-line technology, dodgy referees or arcane regulations to settle the score – because the judge of this particular tournament is YOU!
That’s right, head to @McLarenF1’s Twitter, where each day you’ll get the chance to vote for your favourite McLaren – starting with a series of group matches, quarter-finals, semis, and, finally, the ultimate head-to-head death-match!
What are you waiting for, click on www.twitter.com/mclarenF1 to join the contest now!