Innovation resides at the heart of the McLaren Group. Competing in the most technologically advanced racing series in the world requires dedication, creativity and a microscopic attention to detail. In Formula 1, if you’re not innovating you’re going backwards.
McLaren Racing formulates and delivers an upgrade to the McLaren Mercedes MP4-29 every 17 minutes, 24 hours a day, seven days a week, and analyses 6.5 billion pieces of data from both cars over a race to work out where further improvements may lie.
The relentless rate of development needed to remain at the pinnacle of motorsport has become second nature to a company that has been competing for over 50 years, and is now seeded into every McLaren activity. Indeed, pioneering discovery and honing applications - the day-to-day stock-in-trade of the Group - are also delivering real-world benefits outside of motor racing.
McLaren Applied Technologies (MAT) harnesses the significant R&D, technical expertise and innovative spirit borne out of Formula 1, and applies its unique intellect and approach to improve the performance and product development of blue chip companies in other industries. For example, a long-standing partnership with GSK sees MAT providing biotelemetry systems for clinical trial, while also improving the efficiency of their global manufacturing operations.
MAT is also contributing expertise in data management and simulation techniques, developed in Formula 1, to improve the efficiency of some of the world’s busiest airports, while a partnership with Stowhealth, which draws on MAT’s expertise in data collection and analysis, is helping to tackle the problem of obesity.
McLaren Automotive, meanwhile, is similarly committed to innovation. The recently launched McLaren P1™, which has been described as the most technologically advanced car in the world, exploits the company’s proven capabilities in aerodynamics and lightweight carbon fibre to offer groundbreaking levels of performance combined with high levels of efficiency.
The car’s electric motor, developed under the aegis of McLaren Applied Technologies, cuts fuel consumption in urban areas, while also providing instant torque. It is, in fact, the very same motor that will soon power every car in the new Formula E racing series, and will no doubt influence the design (and popularity) of the electric vehicles of tomorrow.