Lucozade, the UK’s leading sports and energy drink, have signed an innovative five-year performance partnership with the Vodafone McLaren Mercedes Formula 1 team.
Jenson Button, Sergio Perez and the Vodafone McLaren Mercedes team will be supplied with a range of sports nutrition products that will play an integral role in their preparation, performance and recovery in one of the world’s most physically and mentally demanding sports.
This partnership reinforces Lucozade’s unrivalled commitment to fuelling British sporting performance, which includes long-standing associations and partnerships within top-flight football (Premier League, FA, Arsenal FC, Chelsea FC, Liverpool FC), running (25 events including the Virgin London Marathon), and Olympic sport (UKA, British Boxing, British Basketball, Mo Farah, Phillips Idowu, Louis Smith).
For more information www.lucozade.com
Maximuscle, Europe’s leading Sports Nutrition brand, are applying their world-class expertise and product development to help the Vodafone McLaren Mercedes Team performance. Proven products Promax Lean and Maxi Milk are used by the drivers to aid recovery, assist with weight management and promote lean muscle growth.
At the elite level every small detail can make a difference between winning and losing so there can be no compromise when it comes to sports nutrition. Maximuscle has become the brand of choice for elite sport because of their 100% safe, tested, proven and premium quality ingredients. In addition to the Vodafone McLaren Mercedes Team, Maximuscle are also partners to a number of National Governing Bodies, Elite Teams and professional athletes, including the RFU, England Cricket Team, Everton FC and UK Sport.
For more information visit www.maximuscle.com