Vodafone McLaren Mercedes MP4-28
A Formula 1 car is a high-speed prototype. It is constantly evolving, developing, losing weight, gaining speed. At Vodafone McLaren Mercedes, we’ll never race the same-spec car twice – in fact, the rate of development is so intense that we introduce a new part to the F1 car on average every 17 minutes.
Design is an iterative process: the grand prix car introduced at the start of a new Formula 1 season benefits from the collective experience of the previous season’s successes and failures. It is developed on the computer screen, in the windtunnel and, finally, on the racetrack – the truest test of performance and potential. Built from carbon-fibre, the best Formula 1 cars will harness every available surface of the car to create downwards lift (‘downforce’), maximising the grip of the tyres through corners while simultaneously minimising drag. The MP4-28, the result of thousands of man- and computer-hours of diligent hard work, would look no less out of place on the couture runway than on the racetrack: it is a thing of complete, functional, raw beauty.